You just touched on a sore point with me. I agree being cute is not what selling food is about. I never understood grown men and women using that term. It sounds so civil war era and as if it were a mother speaking to a 4 year old, I shudder when I hear an adult use that term. And if I saw it on a menu I’d be looking for somewhere else to eat.
I have the opportunity to set-up near the Big Red Lunch Box 3 times a year. This is one of the finest looking trailers I`ve seen. His signage is out of this world, very, very professional. On the front of his trailer sets 2 one billion KW generators and enough propane bottles to heat Austin for a couple of days at least. Also, something I`ve always wondered about, was the fact he has a wheel barrow mounted up there also. Never asked him whats its all about. But finally figured it out after this past weekend. He sold “sammichs” all weekend long. As most of us do, we normally take our money to the bank in a money bag, JC took his money to the bank in a wheel barrow. Now thats cute!