Hi Mar, I do fry it, not as brown as my son, Kyle, does but I like it with melted cheese on a roll or bagel. Kyle likes just plain fried Taylor ham on a roll. Some people like it with a fried egg added into the mix. (I like it that way too). If you get it from a local bagel shop or deli they always ask saltpepperketchup? As if it were one word.
You can also chop it into small pieces and make scrambled eggs with it, similar to chorizo and eggs. Or just fry it to serve with eggs and toast. My Mom always taught me to use a kitchen shears and snip little notches all around the circumference to prevent the slice from forming a pocket. I do that with bologna too.[:)]