I just signed up with txt180.com to do text message marketing. I know it won’t drive any new customers my way, but if I can use it to increase my existing customers frequency of visits, that will help the bottom line. I’m going to do weekly text coupons, occasional specials, and also use it as an alert system to tell subscribing regulars if I will be closed on a certain day. I figure the more they hear from me, the more I stay on their mind.