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Home › Forums › Restaurant Professionals Forum › Restaurant Professionals Forum › Advice on best way to approach restaurant for non-traditional marketing offer? › Re:Advice on best way to approach restaurant for non-traditional marketing offer?

April 18, 2013 at 7:01 pm #2647454
TravelAddict
TravelAddict
Member

@jeffwllms @Sonny_Fuzio, Thanks for the responses… some great thoughts but I need to clarify a few things:
 
1) We are not soliciting anything at the restaurant.  
2) Guests find out about the program from the menu and from our marketing
3) We expect the value to be that the program will drive patrons to the restaurant without any upfront cost or backend cost (e.g. no commission or discounts) 
 
Perhaps it is the restaurant’s initial perception of issues like solicitation or misconceptions of costs that is a barrier?  
 
Also… back to the idea of offering an incentive to be an early partner… would this help overcome any hesitations?  How much incentive would be enough?  ($250? $500?) 
 
Any thoughts on approaching GM vs. owner vs. chef?

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