Turns out there is a brand new hot dog place just opened up here in town after all. It opened over the weekend, so naturally I had to check it out. I had lunch there today.
It’s a combo hot dog, sandwich, and soft-serve ice cream shop. Wholly unimpressive on every level. Appears to be be operated (and probably owned) by a very nice elderly couple who seem very ill-suited for the business and clueless as to any sort of marketing concept. Hot dogs are priced from a buck-fifty to two-fifty, but taste like you could have easily made the same thing at home from generic, store-bought fixins. My wife got the same impression of her chicken salad sandwich.
Looks like these poor folks put a whole lot more money into this operation than they could ever hope to get back. The place is too large and way too fancy in all the wrong places. The high-end slate tile they used throughout probably alone cost more than my concept’s whole start-up would be. Couple that with all brand new, top of the line equipment, expensive but poorly designed signage, etc. and I get the feeling these poor folks may have blown a good chunk of their retirement on a pipedream.
And an ice cream shop? Not such a wise choice with a well-established Baskin-Robbins just two doors down. What were they thinking?
Maybe I’m being too critical. But why can’t people see what poor choices they make?