Giordano's to Cincinnati?!
Giordano's, the 52-unit chain, known for a stuffed, deep-dish pizza that takes 45 minutes to make and days to consume, is scouting sites in Cincinnati for at least two new restaurants. Sites in Kenwood, Downtown and Liberty Township have all been considered. The company hopes to sign its first lease by year end.
Cincinnati s a very good area, Giordano s CEO Yorgo Koutsogiorgas told WCPO in an exclusive interview. We would love to be there.
David Sheehy, an Anchor Associates broker who represents Giordano s, said the company s first-choice site is in the northeast corridor. But he thinks Cincinnati could support more than just two locations.
I would say at least half a dozen, Sheehy said.
In Ohio, Giordano s will encounter a market that already has about 3,800 pizza restaurants, 54 percent of which are independent operators will fewer than 10 locations, according to the 2015 Pizza Power Report by PMQ Pizza Magazine.
It says the nation s 73,000 pizza restaurants generated revenue of $38.5 million in 2014, up 3 percent from the year before. A recent report by food industry consultant Technomic indicates build-your-own pizza chains like MOD Pizza, Pie Five and Pieology are the fastest-growing competitors nationwide.
We re not coming to Cincinnati to claim that we re going to take pizza business away from anybody, he said. We re going to add another option, which in my view will be a wonderful option.