Home › Forums › Restaurant Professionals Forum › Restaurant Professionals Forum › Parking and Drive-Thru › RE: Parking and Drive-Thru
November 6, 2005 at 2:48 am
#2201584
The drive-thru concept was derived from the "laziness factor" of consumers. Can’t quote the exact sources now, but the study found that a certain percentage of customers will not patronize a eating establishment if there is no drive-thru available. Something to do with their "perception" of speed of service. HA!!!
[8D]