Organic Valley is a true member owned co-op that is doing good work, but their members, at least in Vermont, are not making enough money. In my life, I have been a member of, and invested in 4 farmer co-ops. Two folded, costing me my investment. One refunded my money when I sold my cows, and I remain a member of the 4th. I am aware of their program to recruit farmers, and of their need to expand volume to fill more shelf space, and believe me, I would rather see their product on the shelf than some of the competition. I understand that they process in the northeast for the northeast market giving us a product that is 2 or 3 days fresher (at initial shelf stocking) than the competition. As far as the longer shelf life of organic milk goes, I don’t know, and have wondered myself. The stuff sold here is not a UHT product, but maybe it is pasturized more than "regular" milk???