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The fluffernutter is a sandwich of Marshmallow Fluff and peanut butter, almost always made on soft white bread. Outside New England, few people know what the sandwich is; many aren’t even familiar with Marshmallow Fluff. The spreadable airy white confection first appeared early in the 20th century, as Marshmallow Crème (invented in 1917 in Somerville, Massachusetts by Archibald Query) and as Snowflake Marshmallow Crème (invented in 1913 by Amory and Emma Curtis of Melrose, Massachusetts). During World War I, when patriotic citizens sought to get their protein from sources other than beef and to find alternatives to wheat flour, Ms. Curtis published a recipe for the Liberty Sandwich – Snowflake Marshmallow Crème and peanut butter on war bread (made with oats or barley). It was not until 1960 that the combo was named fluffernutter, thanks to a creative ad agency seeking to sell more Marshmallow Fluff. Efforts in the Massachusetts state legislature to make the fluffernutter an official state dish failed; but October 8 is National Fluffernutter Day.